Decorum shines at Madrid Blooms 2026

Decorum Plants & Flowers played a prominent role as a sponsor during the 2026 edition of Madrid Blooms. The international floral event, held annually in January in Madrid, was founded and curated by Sylvia Bustamante and is organized by Madrid Flower School. It is known for its focus on contemporary floral art, education, sustainability and creative craftsmanship.

Decorum supplied the plants for several large-scale floral installations at the historic Palacio de Santa Bárbara and also sponsored all participating master florists, including Putnam Flowers, Victoria Clausen Floral Events, Studio Lilo, Blue Jasmine Floral, Gregor Lersch Floral Design, Matagalán Plantae and September Studio.

Decorum was represented by brand ambassador Katya Hutter Floral Design, who attended the event and closely followed the integration of Decorum plants and flowers within the installations.

Katya Hutter:
“As brand ambassador, I witnessed first-hand how Decorum’s plants enhanced the narrative of the installations. They supported themes such as color, texture, sustainability and contemporary design, and clearly resonated with an international audience of professionals and students.”

Through this collaboration, the artistic impact of the installations was further strengthened, while Decorum also expanded its international network of leading floral designers and creative professionals.

Photo credits: Katya Hutter Floral Design