European Master Certification (EMC) Fundementals Course

Growing Together: Quality Education for Florists

We, as Decorum, believes in nurturing talent and supporting the next generation of floral designers. Quality education is the foundation of our industry’s future, which is why we’re excited to partner with European Master Certification and support our customers to join their renowned Fundamentals Course.

We’re pleased to offer, as educational partners of EMC, a €300 discount on the next Fundamentals Course – because investing in education means investing in our shared future!

Discount Code: DECORUMXEMC

• Join a community of passionate florists!
• Learn from the best to be the best you can be!
• Create your future with DECORUM and EMC!

Please note! Valid for all EMC Fundamentals Course offerings in English and Spanish. Applicable to both one-time payment and payment plan options.

What the EMC Course Offers You

Concise theoretical and practical lessons by lead instructor Tomas De Bruyne, supported by downloadable resources on the Elements and Principles of Floral Design:

• Order Category – Understand balance in floral design and how it shapes mood and perception.
• Expression – Explore decorative creativity, inspired by nature.
• Character – Discover how silhouette influences the impact of a design.
• Floral Line Arrangement – Develop a strong design element that elevates skills and knowledge.
• Proportion Direction – Learn how botanical mass distribution affects both design and budget.
• Growing Points – Control the foundation of your design from the very beginning.
  • The Zero Growing Point – An EMC-developed design method that creates strong visual impact with minimal use of flowers.
• Floral Colour Harmony – Colour is the most powerful and complex design element. EMC translates advanced colour theory into clear, applicable knowledge.

Practical Design Applications

Theoretical and hands-on lessons that translate design principles into real-world floral categories:

• Sympathy Expressions – Learn to communicate emotion and support clients through floral design.
• Plant Compositions – Go beyond replanting and explore the creative potential of plants.
• Hand-Tied Bouquets – Master bouquet techniques while applying design principles to retail and daily work.
• Wedding Flowers – Elevate bridal flowers to personal, artistic statements within the event industry.

A Guided Way of Thinking in Floral Design

• Techniques – Make informed design decisions that influence aesthetics, time, and cost.
• Mechanics – Discover creative systems and materials beyond the obvious.
• Botanicals – Deepen your understanding of flowers as a design medium.
• Tools to Expand Creativity – Exercises, resources, and professional guidance to support your growth through EMC Fundamentals.

Discount Code: DECORUMXEMC

Please note! Valid for all EMC Fundamentals Course offerings in English and Spanish. Applicable to both one-time payment and payment plan options.