The World Cup Floral Art
The World cup Floral art
A World Full of Flowers and Plants: Decorum at the World Cup Floral Art 2025
At the end of August, the World Forum in The Hague hosted the World Cup Floral Art 2025. Twenty-three top designers from across the globe came together for a competition filled with creativity, craftsmanship, and boldness. As the main sponsor, Decorum played a prominent role, with flowers and plants from its collection shining in various assignments.
A Flying Start
The excitement was palpable from the very first moment. After the joint opening, the participants were immediately immersed in their first challenge: designing an object inspired by the iconic Dutch tulip vase. Within two hours, they created contemporary interpretations of this historical symbol, using materials ranging from wire and clay to candle wax, metal, and wood. The result was a versatile collection of creations where tradition and innovation came together.
Decorum in the spotlight
One of the most striking moments was the surprise challenge featuring Decorum products at center stage. On a wooden frame representing an Amsterdam canal house, Decorum plants played the leading role. The designs combined the power of greenery and flowers in an urban setting full of character and creativity. In later rounds as well—such as the hand-tied bouquet that had to include a touch of rose gold—flowers and plants from Decorum and Marginpar formed the basis for surprising and refined arrangements.
Themes That Connect
On Friday, the spotlight was on the Netherlands as a water country—a theme closely linked to Decorum’s approach, in which water management is a key priority. Innovative systems for reuse, storage, and precise dosing ensure that plants and flowers always receive the right care. The participants gave this subject an artistic interpretation in designs that reflected both the strength and fragility of water. On Saturday, the boundaries of floral art were pushed even further with headpieces inspired by the
The Finale and the Winners
Tension built up until Saturday evening, when the top ten was announced. The final challenge—decorating a Hague city bike—was a festive and typically Dutch conclusion to the tournament. In the end, Tomasz “Max” Kuczynski was crowned World Champion of Floral Art 2025 at 11:19 p.m.
Alongside the world champion, every other participant deserves great praise. Their work proved that passion, creativity, and craftsmanship know no boundaries:
Ni Zhixiang, Do Hyun Lee, Oscar Villela, Eilin Katarina Melkersen, Arman Voskanyan, Hiroto Inoue, Chantal Post, Olena Driuchan, Rudy Casati, Jenny Ingrum, Karmen Kovač Resnik, Frédéric Dupré, Claudia Tarache, Christopher Ernst, Gábor Nagy, Salle Halla, Christian Ulrich, Karolína Žáčková, Magdalena Kahlina, Franka Roenhors, Säde Alanen, and Irati Tamarit.
For Decorum, it was an honor to serve as the main sponsor of this extraordinary event and to see how its collection of flowers and plants came to life in such diverse creations.
The story of these designers continues. The series A Path to Floral Mastery offers a behind-the-scenes look at several of the participants. Their studios, shops, and personal stories reveal that mastery is the result of dedication, practice, and a deep love for flowers and plants.
Also take a look at the episodes of Floral Mastery for an impression of the journey.
If you missed the earlier episodes of A Path to Floral Mastery, you can watch them back on our YouTube channel or on our website:
- Aflevering 1 – World Cup Floral Art met Hanneke Frankema
- Aflevering 2 – A Path to Floral Mastery: De weg van Christopher Ernst naar de World Cup Floral Art 2025
- Aflevering 3 – A Path to Floral Mastery: De weg van Christian Ulrich naar de World Cup Floral Art 2025
- Aflevering 4 – A Path to Floral Mastery: De weg van Karolína Žáčková naar de World Cup Floral Art 2025
- Aflevering 5 – A Path to Floral Mastery: De weg van Claudia Tararache naar de World Cup Floral Art 2025
- Aflevering 6 – A Path to Floral Mastery: De weg van Gábor Nagy naar de World Cup Floral Art 2025
- Aflevering 7 – A Path to Floral Mastery: De weg van Joseph Massie naar de World Cup Floral Art 2025
- Aflevering 8 – A Path to Floral Mastery: The journey of Rudy Casati to the World Cup Floral Art 2025
Look back at the World Cup Floral Art 2025 via @decorumplantsflowers_official.
